Privacy Policy

Information You Provide to Us

We collect information that you voluntarily provide when you:

• Create or modify your account (name, email address, password, phone number)
• Set up your profile (profile picture, bio, location)
• Add information about your horses (photos, descriptions, health information)
• Post content (images, videos, text posts, comments)
• Create, manage, or book training sessions
• List items for sale in the marketplace
• Message other users
• Make payments for services or purchases
• Provide feedback or contact customer support

This information may include:

• Personal identifiers (name, email address, phone number)
• Account credentials (password and security information)
• Profile information (biography, interests, certifications)
• Horse information (name, breed, age, health details, training history)
• Content you create, upload, or share on the platform
• Transaction information (payment method, purchase history, subscription status)
• Communications with other users (messages, comments, reactions)
• Location data for training sessions and marketplace listings

Information We Collect Automatically

When you use JustHorse, we automatically collect:

• Device Information: Model, operating system, unique device identifiers, mobile network information
• Advertising Identifiers: Google Advertising ID (GAID on Android) and Apple's Identifier for Advertisers (IDFA on iOS)
• Log Information: Usage details, access times, features used, app crashes, error logs
• Location Information: With your permission, approximate location and precise location during ride tracking
• Usage Data: How you interact with the app, which features you use, content you view
• Search History: Searches you perform within the app
• Analytics Data: Patterns and trends in app usage to improve our services

Information from Third Parties

We may receive information about you from:

• Other users who mention you, tag you, or share content with you
• Social media platforms if you choose to link your accounts
• Payment processors (Stripe) who facilitate your transactions
• Apple App Store or Google Play Store for subscription status
• Service providers who help us verify information you provide
• Third-party analytics services

We use your information for various purposes, including to:

• Provide Our Services: Create and maintain your account, display your profile and content, connect you with other users, process transactions
• Improve Our Services: Analyze how users interact with our app to enhance existing features and develop new ones
• Personalize Your Experience: Tailor content and recommendations based on your interests, location, and connections
• Facilitate Communications: Enable interactions between users, deliver notifications about activities relevant to you
• Process Transactions and Subscriptions: Handle payments and manage subscription status
• Advertising and Marketing: Show you relevant advertisements based on your activity and interests (with consent)
• Ensure Safety and Security: Detect and prevent fraud, abuse, and potentially prohibited activities
• Send Service Communications: Updates about your account, security alerts, support messages
• Legal Compliance: Comply with applicable laws, regulations, and legal processes

Information Visible to Other Users

• Public Profile Information: Your name, profile photo, bio, and location are visible to all users
• Horses and Training: Information about your horses and training offerings based on your privacy settings
• Posts and Content: Content you post publicly is visible to other users
• Marketplace Listings: Listing information and approximate location for potential buyers
• Activity: Your likes, comments, and interactions may be visible to other users

Service Providers

We may share information with third-party service providers who help us:

• Host our infrastructure (cloud service providers)
• Process payments (Stripe, Apple App Store, Google Play Store)
• Analyze app usage (analytics providers)
• Provide customer support
• Send notifications and communications
• Prevent fraud and ensure security

Advertising and Analytics Partners

We use third-party advertising and analytics services, including Google AdMob and Meta Audience Network, to display ads and analyze app usage.

Account Information

You can access and update most of your account information directly within the JustHorse app:

• Edit your profile information
• Change your password and security settings
• Update information about your horses
• Manage your privacy settings
• Control who can see your content and interact with you

Account Deletion

You can delete your account at any time through the Privacy section in app Settings or by contacting us at privacy@justhorse.com.

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data
• Regular security assessments
• Access controls for our systems and data
• Employee training on data security practices
• Monitoring for suspicious activities

Data Retention

We retain your information for as long as your account is active or as needed to provide you services. We also retain information to comply with legal obligations, resolve disputes, enforce our agreements, and for legitimate business purposes.

When we no longer need personal information, we securely delete or anonymize it.

Children's Privacy

JustHorse is not directed to children under 13 years of age (or 16 in the European Union). We do not knowingly collect personal information from children under these ages.

If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us at privacy@justhorse.com.

JustHorse operates globally, which means your information may be transferred to, stored, and processed in countries other than the one in which you reside.

When we transfer your information across borders, we use standard contractual clauses, ensure adequate protection, and implement additional safeguards as required by local law.

Your California Privacy Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you specific rights:

• Right to Know: Request information about the personal information we've collected about you
• Right to Delete: Request deletion of personal information we've collected
• Right to Opt-Out: Opt-out of the sale of your personal information
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights

Your European Privacy Rights

If you are in the European Economic Area (EEA), United Kingdom, or Switzerland, you have certain rights under GDPR:

• Access: Request copies of your personal information
• Rectification: Request corrections to inaccurate or incomplete information
• Erasure: Request deletion of your personal information
• Restriction: Request that we limit how we use your data
• Data Portability: Request a copy of your data in a structured format
• Objection: Object to our processing of your information
• Withdrawal of Consent: Withdraw consent at any time

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated Privacy Policy in the app, updating the "Last Updated" date, and sending you an email or notification.

We encourage you to review the Privacy Policy whenever you access JustHorse to stay informed about our information practices.